Bespoke Websites
Caledonian Industries
Job Type
Bespoke HTML
Client Location
Hillington, Glasgow, Scotland
Launch Date
May 2023
Website
caledonian-group.co.uk01.-
Brief
About The Project
Caledonian Industries are a leader in the innovation and supply of foam products and the manufacture of Engineering Plastics billets and finished components.
The client required a new website design that would present the scale of their business, the quality of their services and the range of products in a professional, modern fashion.
02.-
the build
Our Design Process
After discussing the new site structure and additional content with the client we tasked them with some homework. We asked them to collate past images of their company and help write some content while we prepared a preview on the new bespoke HTML website that was in development. After a few days, we had an early preview build available for their feedback.
With the client’s approval we proceeded with building the services and product pages with the new layout that was agreed. The service pages were loaded with SEO content helping potential clients find the site easier. Throughout each page we used a large hero (top) image to create a sense of confidence. As we approached the final stages, we completed the company timeline and history montage.
03.-
Results
Project Completion & Launch
In the final week of the project we had a few constructive meeting with the client to agree on a launch date for the new website. With the design established, we completed the work with optimisations to the responsive design to improve mobile users’ experience and site navigation.
We also integrated a WordPress blog into the website so the client could post to their News page at any time with updates, special offers and other interesting content that will expand their digital footprint, and wrapped it all up by integrating Google Analytics 4 so we and the client can monitor the website’s growth in the coming weeks and months ahead.